attention noun 1. a focusing of the mind on
something <gave the problem careful attention> Synonyms application,
concentration, consideration, debate, deliberation, heed, study.
Related Word assiduity, diligence, industry, sedulity, sedulousness;
notice, observation, regard, remark; absorption, engrossment,
immersion, intentness. Contrasted Words absence, absentmindedness,
abstraction, detachment, remoteness, withdrawal; disinterest,
indifference, unconcern, unmindfulness. Antonyms inattention. 2.
Synonyms: notice, cognizance, heed, mark, ||mind, note, observance,
observation, regard, remark Related Word awareness, consciousness,
mindfulness, sensibility. Contrasted Words: disregard, heedlessness,
insensibility, unawareness, unconsciousness. 3. Synonyms:
courtesy, amenity, gallantry. Related Word: deference, homage,
honor, reverence; benignity; considerateness, consideration,
kindliness, solicitude. Contrasted Words neglect, negligence;
aloofness, indifference, unconcern; discourtesy.
create a page dedicated to Attention and the Attention Economy (based on my
talks and writings), I want to point you to a vast number of articles and
resources on Attention available to you today.
Books about attention
Articles about attention
Other good stuff
Attention Economy: Understanding the New Currency of Business.
Thomas H. Davenport, John C. Beck. (HBSP, 2001) "The Attention Economy,
where the scarcest resource for today's business leaders is no longer just
land, capital, or human labor, and it certainly isn't information. Attention
is what's in short supply." A terrific new book. Available in
format. Also view this books' accompanying
The Psychology of Attention
Attention (Studies in Cognition Series)
Attention Economy: How the Entertainment and Media Industries Will be Turned
Bennett E. McClellan, Saul J. Berman. Another new book on changing the
nature of business in the 21st century.
Attention! How to Interrupt, Yell, Whisper, and Touch Consumers.
Ken Sacharin (John Wiley, 2000)
eLearning and the Attention Economy: Here, There, and Everywhere?
Thomas H. Davenport. (LiNE Zine, Summer 2001) We live in an attention
economy. At this point in history, capital, labor, and information are all
in plentiful supply. Computer processing power increases by leaps and
bounds, but the processing power of the human brain stays the same.
Telecommunications bandwidth is not a problem; human bandwidth is. The
implications for business are dramatic. Through research and simple
observation I've become convinced that attention is the scarce
resource in today's economy. Education and learning activities, and
elearning in particular, are major consumers of attention. How will they
the Attention Economy in Real Space and Cyberspace
Michael H. Goldhaber. "Not long ago, as I left an art exhibit, I suddenly
realized that I was intensely scrutinizing the sidewalk I was walking on.
Art does that; it succeeds by drawing forth our attention as strongly as
possible. In fact you might define art that way; it's purpose is precisely
to draw attention. That is all it has to do to be art. Beauty or moral
lessons are not required; successful strategies for attention getting are."
Attention Economy and the Net
back to Michael
about the art article above. Be warned, it's dense reading.
and living in the attention economy
Tom H. Davenport. CIO Magazine, October 1998. "It's not what we do, it's
getting people to pay attention to it. That is the most important issue
facing business from now on, Tom Davenport says. The expert on knowledge
management and Boston University professor says the issue is so new that
nobody is proficient at it yet. Perhaps this is because most business people
have been focusing on the tasks of what Davenport calls the First World
Information War (1954-1998). That 'war' was fought over how to bring vast
amounts of knowledge and information to the desktop. The new information
war, which has already begun, is over getting individuals and organizations
to use that information effectively. Time, or the attention we are willing
to devote to each task, is the issue here."
got to pay attention!
Making the most of an information-rich environment. Think Tank by Tom
Davenport. CIO Magazine. November 1, 1998. "Today's economy has economy has
often been described as revolving around information, and indeed,
information seems to be what economic actors exchange these days. But
economies are generally built on the exchange of what is scarce."
Jeff Berner, ThirdAge. "It takes balance to juggle all the elements
of a successful career, or to live the life of a consultant or
entrepreneur. The learning curve seems to be straight up, and the hats
you must wear from hour to hour seem to come in too many shapes and
sizes. And the most common complaint heard across all the professions and
trades is, 'I just don't have the time to -----.' All of this stress results
in people feeling that they have no real life...."
Michael H. Goldhaber. Wired. December 1997. "The currency of the New
Economy won't be money, but attention — a radical theory of value."
on the Attention Economy.
discussion between Doro Franck and Georg Franck on: The Economy of Attention
on the Alamut site.
Attention, Media, Value and Economics
First Monday. Also see
Economics is dead. Long live economics!,
Attention Economy: Natural Economy of the Net
Other good stuff
like to see Attention in action, look at the
Boids of a feather simulation. Wonderful!
people I know have a shorter, or more interesting attention span that Jay
Cross. See what he thinks about
Feature and Conjunction Searches with Feature-Driven Location Selection
Attention Economy and the Net
Michael H. Goldhaber. Draft version of a talk presented at the conference on
"Economics of Digital Information," Cambridge, MA, Jan. 23-26, 1997.
"The Long Now Foundation was officially established in 01996 to develop the
Clock/Library Projects as well as to become the seed of a very long term
cultural institution. It has been nearly
since the end of the last ice age and the emergence of modern civilization.
Progress during that time was often measured on
The Long Now Foundation seeks to promote slower/better thinking and to focus
our collective creativity on the next
and resources on
Attention Deficit Disorder (ADD/ADHD)
reference this page in a report or article, the citation should read:
Conner, M. L. "Ready to Pay Attention." Ageless Learner, 1997-2004.